Evaluation Question 1

1) In what ways does your media product use, develop or challenge forms and conventions of real media products?

Documentary



Print Advert




Radio Trailer

Evaluation Question 2

2) How effective is the combination of your main product and ancillary texts?

Evaluation Question 3

3) What have you learned from your audience feedback?

Below is the audio I created for my audience feedback.

Evaluation Question 4

4) How did you use media technologies in the construction and research, planning and evaluation stages?

 

I also used Survey Monkey in order to compile the results of my audience feedback as the website makes small charts and tables for me, it also makes it easier to send the questionnaire to people as I only have to send the links to the people I want to fill it in.

Audience Feedback - Audio

As well as getting the questionnaire filled out online, I decided to record an answer and make a small video with the audio on. I then uploaded my video to YouTube and have embeded it below.

Audience Feedback

In order to gain audience feedback, I had to create questionnaire to get people to fill in. Below is the questionnaire I asked 10 members of our target audience to fill out. I have used Survey Monkey to compile the results, as this website puts all the information into charts and tables for me. I then used that to embed the actual questionnaire to my blog.

Create your free online surveys with SurveyMonkey, the world's leading questionnaire tool.

Newspaper Advertisement Production

The following presentation shows the development of my newspaper print advert. It includes screen grabs I took throughout my work.



As our documentary would be shown on the BBC, there were no style guides available for the newspaper advert as they do not often use print adverts, so I used the Channel 4 style guide for guidance.
C4StyleGuide1.1

Drafting Newspaper Advertisement

I was placed in charge of creating the newspaper advert so it was up to me to produce it. We discussed ideas regarding what to put on the advert, then once we had a solid idea I sketched it and Lauren and Taylor both approved it. We decided that we wanted to get a group of people to wear white t-shirts and then we would write stereotypes on them once we had uploaded the photos onto Adobe Photoshop. We then took the idea one step further and decided to challenge the audience preconceived ideas by writing the opposite of the stereotype the model would be perceived as. Below is the rough sketch I drew of the print advert.

 

As we scheduled our documentary to be shown on BBC 3, it is important to note that the BBC do not usually use print media advertisements. However, we decided that our print advert would be shown in magazines printed by the BBC such as the Radio Times and Top Of The Pops. Ideally, we would also like it to appear in other popular teenage publications such as Kerrang! and Teen Now in order to be directly shown to our target audience. 

Codes and Conventions of Newspaper Advertisement

Recording and Editing the Radio Trailer

The following SlideRocket presentation explains how we made our radio trailer and the finished Radio Trailer is available to listen to at the end.

Scripting Radio Trailer

The document below is the script written for the radio trailer we are going to produce. As we decided that our documentary was to be broadcast on BBC 3, our radio trailer will be broadcast on the BBC radio channels as the BBC often use synergy in their marketing. As our target audience is males and females aged 16 - 25, the most vital radio station for our trailer to be played on is BBC Radio 1 as they have a similar target audience (15 - 29) year olds.

The top section of the document shows the whole of the scripted radio trailer and the bottom shows the parts the voiceover will say.
Script for Radio Trailer